Cookies, Web Beacons, Pixel Tags, GIF’s
A cookie is a small text file stored on your computer’s hard drive that often contains an anonymous unique identifier. When you visit a website, the site’s computer asks your computer for permission to store this file in a text part of your hard drive specifically designated for cookies. Each website can send its own cookie to your browser if your browser settings allow it. Your browser only permits a website to access the cookies, which you have previously sent, not the cookies sent to you by other websites.
Web beacon is a graphic image as a pixel tag or a clear GIF, placed on a website or in an e-mail message to monitor user activity, such as whether the site is accessible or if the e-mail gets clicked. Often invisible, because they are very small in size. They are also used on many websites, for alignment purposes. We sometimes use web beacons to provide an independent estimate of how many people visit our website or to gather statistics about using a certain browser on our website. Some of our websites and html-formatted e-mail newsletters use web beacons in conjunction with cookies. It is difficult for you to limit the use of web beacons because there is no easy way to distinguish their use by aligning and other purposes. The web beacons may also be loaded from a different server than the rest of the site.
We use third party advertising companies to serve ads when you visit our website. When providing ads, our third-party advertisers and partners may place or recognize a unique cookie on your browser. These companies may use information about your visits to Petits Grecs and other websites in order to provide advertisements on this site and other sites about goods and services that may interest you. These third party partners monitor how visitors use our website and determine which of our characteristics they prefer.